2025

Saint-Gobain Solar Gard

46 locations on foot to size a ₹6 crore market

What happened

Sized a ₹6 crore opportunity, generated ₹3 lakh+ in qualified leads on the ground, and the company adopted the plan and launched in 2026.

Aditya at the Saint-Gobain office reception during his internship

Try it: walk Delhi NCR

Real totals, sample split

Tap each area to survey it. The market picture builds up as you go.

Locations: 0
Interviews: 0
Opportunity: ?

5 areas left to survey.

Where it started

My MBA summer internship with the Saint-Gobain Group in India: market survey and research for Solar Gard architectural and automotive films in Delhi NCR.

Who I asked

I walked 46+ locations to check which brands were visible and remembered, and interviewed 40+ people in the automotive film trade.

What I built

Tableau dashboards on competitor import data to find the top products, pricing and demand; product spec recommendations; a distributor shortlist; and a go-to-market strategy for entering automotive films.

What happened

The research sized a ₹6 crore opportunity in Delhi NCR, the on-ground campaigns generated more than ₹3 lakh in qualified leads, and the company adopted the plan and launched the product in 2026.